Are you a blogger? Then am sure you will have a dream to get engaged viewers, frequent comments for your posts, amount of shares for your published content, recommended by the visitors to other users on the web.
This is a dream for all website owners.
Unfortunately, these are being a dream for most of the bloggers, they struggle to get rank on Google and organic search traffic. Following are content marketing tips that will help your blog increase its organic search traffic.
Create Valuable Posts
Different bloggers have succeeded with both long and short posts. However, the thing to know here is that giving valuable content to your readers is a key to be successful in blogging.
Ways to create valuable posts include:
Delivering specific content that is highly desired by your reader.
Showing statistics.
Showing results of any research or case studies.
Citing quotes.
Referencing other credible resources.
Use Current Trends to gain traction on the web
Tools are available to identify emerging trends across the web.
BuzzSumo is well-known tool to aware of current trends that get traction on the web.
BuzzSumo
The search tool that provides a log of data that shows the people who shared the content on Google Plus, Facebook, and Twitter. The more shares the more the content will be well received by web readers.
Google Trends
A free service tool from Google that helps web users to monitor the current trends. Bloggers can make use of this tool to jump on trends to increase organic search traffic as the trend improve the popularity of the blog.
Google Alerts
From Google, alerts web users for new trends across the web. You can use your Gmail account to login and select how often would you like to be notified of new trends.
Conduct Keyword Research
Blogging and content marketing has lots of competition. Ranking for highly competitive keywords will not happen within a while. You need to build web traffic to your website.
Instead, search for keywords which have less competition and more organic searches. To find keywords like this there are tools such as Google keyword planner, Wordstream, and SEMRush that shows niche keywords that can rank quickly. Build content on these keywords and do proper ONPAGE SEO.
SEO Performance
Improve SEO performance of your website. Let Google clear about what your website content is about.
Be focused on using relevant keywords in web page's title, description, metatag, web page heading, anchor text and image annotations.
Improve Website Speed
We know that response time and loading time of a website is an important ranking factor. A web page that has loading speed only up to 2 seconds have a chance to gain more viewers.
Poor hosting can badly impact on your web page's speed time. So try to host on good web hosters also check theme and plugins to ensure that they are not lying down the loading time of your website.
Earn Links By Sharing Your Content
Getting backlinks from relevant websites is a key to get ranked on Google. To make this happened you should share your content on the web.
Do blog commenting, forum, and web discussions on relevant websites. Also, utilize the social media to showcase your skills and think about outreach to other webmasters.
Conclusion
These are a few tips that you can use to improve the SEO performance and build inbound traffic to your blog. These small changes in practices and habits can make a big difference to the SEO and traffic performance of your blog.
Take action today!
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