Kickstart your brand management and strategy journey by creating a strong foundation in branding practices with this Professional Certificate in Brand Strategy program. Learn to build and manage customer-focused brands to drive profits and organic growth.
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✅ About Professional Certificate In Brand Strategy Program
Create a sustainable brand strategy to improve your brand's position in the market by identifying opportunities and threats that may affect it. Learn how to create and maintain a strong brand, regardless of your position as a brand marketer, business executive, or entrepreneur.
✅ Key Features
- Program Completion Certificate from the prestigious SP Jain Institute of Management & Research
- Become eligible to get SPJIMR Executive Alumni Network membership post-program completion
- 50+ hours of live interactive classes delivered by faculty members from SPJIMR to enhance your learning experience
- Industry-relevant curriculum designed and delivered by SPJIMR faculty members
- Industry-relevant, case-based learning from brands like Dettol, Saffola , Amazon, Lakme , Shoppers Stop, Dove
- 2-day campus immersion at SPJIMR, Mumbai (at an additional cost)
- Academic masterclasses from SPJIMR faculty
- High-level peer interaction with like-minded professionals
- Brand strategy capstone presentation in front of SPJIMR faculty
- Simplilearn's JobAssist helps you get noticed by top hiring companies
✅ Skills Covered
- Brand Strategy
- Brand Management
- Brand Positioning
- Brand Communication
- Brand Portfolio Management
- Brand Architecture
- Brand Equity
- Brand Loyalty
- Marketing Strategy
✅ Tools Covered
- 5C Analysis
- Ansoff Matrix
- BCG Matrix
- 6M Framework
- Segmentation and Targeting
- Brand Equity Model
- Brand Hierarchy
- Brand Life Cycle
- Brand Prism
✅ Eligibility Criteria
- Atleast 2 years of work experience
- A bachelor's degree in any discipline
- A digital marketing background is desirable but not required
✅ Enroll Now:
🔥 Next Cohort Starts On 04 Jan 2023
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